Tuesday 5th October

A card scheme giving 10 per cent discounts and offers to university students has been introduced in Heart of England Co-operative Society Food stores.

Totum – the only platform of its kind endorsed by the National Union of Students – gives students the opportunity to save hundreds of pounds every year.

It is open to mature students as well as 16 to 25-year-olds in higher or further education.

The Co-op is the only grocer partner in the scheme.

Totum card holders shopping at any one of the Heart of England’s 35 stores – in Coventry, Warwickshire, south Leicestershire or Northamptonshire – will benefit from the 10 per cent discounts on qualifying products.

Those who are members of the Society will further benefit from membership points with every shop – leading to two per cent rewards on qualifying spends.

Totum is the new name for NUS extra – a scheme launched eight years ago giving 10 per cent discounts to students across a wide range of outlets.

The Totum card itself doubles up as proof of ID which has been endorsed by both the Home Office and the police.

Steve Browne, General Manager of the Society’s Food Division, which operates a network of 35 Food stores, said: “We are proud to partner with Totum which is a great way for our student customers to make their money go further.

“There are hundreds of in-store products which qualify for the Totum scheme and those who are already members with us will benefit from even further savings.

“It is a win-win scheme which we are delighted to bring to our student customers.”

Totum also offers discounts across fashion, eating out and health and fitness, among other benefits.

For further information log on to www.totum.com

Photo attached: Steve Browne, General Manager of the Heart of England Co-operative Society’s Food Division.